"I would like to personally recommend Sam for being an effective and authentic life and career coach. I was fortunate to come across Sam’s professional profile when I was considering a career change, and engaged her as my first coach during this period of transition. Over the course of 6 online sessions, Sam helped me to process my reasons for a career change, make the decision to pursue the change, and land a position in my desired field of work. I would not have thought these results possible when we first began our coaching relationship, and I attribute the success of our coaching journey to Sam’s ability to establish a relationship of trust and strong emphasis on co-creation. During our coaching sessions, Sam was a good listener, and was able to synthesise my thoughts and reflect them to me with clarity. I also felt that Sam valued my views and time, which motivated me to give my best to the coaching journey.While all potential clients can benefit from a coaching relationship with Sam, I would especially recommend her to women who are seeking holistic effectiveness in their lives, career and otherwise. Sam has both the life experience and the sensitivity to serve as a nurturing and dedicated coach who empowers women to meet their full potential."
CST, Healthcare Industry
"Sam's coaching style is very intuitive. She has an amazing ability to be in the present moment and her timing is perfect. Due to her professional approach and her warm and gentle support, I felt very safe being coached by Sam. Trusting her, I was able to adress some of my deepest challenges. I was inspired by her way of supporting my progress, and her way of reflecting the process. It has made an impact my own coaching style. As a result of Sam's coaching, I learned to be more trusting in my own person, how to be more genuine in what I am doing, and to make use of my talents. I also found the courage to try something that I was contemplating for many years."
Charlotte Malik Strååt
Stockholm County, Sweden
"It has been a wonderful journey with Sam! She is very sharp and witty in terms of asking the key questions, needless to mention her professionalism and excellent knowledge. Also, she is as warm and sincere as a sister who always supports me morally. I always looked forward to the sessions with her, and felt massively energised afterwards. Together with her coaching, I have transformed into a happier, stronger and better version of myself. Thank you Sam!"
Manager, Management Consultant
"I've experienced Sam as a great observer, and a very authentic, pleasant and fun coach. I loved that she could spot changes in my energy, tone of voice and body language - even across different session - which she fed back to me in a very neutral, objective manner. She had great intuition which led to the discussion of the most pressing issues at play - even when I myself had not yet registered them as such. I felt very comfortable with Sam and appreciated the theoretical background she shared on certain topics. The sessions provided me with tools and a deeper and richer understanding of a challenging work situation. The sessions went deep but never lost their lightness. I have benefited from many coaching sessions before but feel this trajectory raised my self-awareness and management skills to a "next level". I am very grateful to Sam for her expertise and have tremendously enjoyed our sessions together."
PhD Candidate Digital Strategy & Transformation
"I'll never forget Sam's first words to me - "You need self-care." It was a wake up call, but not what I had expected to hear when I felt that I was at a point in my life feeling stuck and overwhelmed, juggling work and being a mum to two preschoolers. The coaching sessions have given me a fresh perspective on my career and motherhood, and ideas on managing the balance, but I believe what I got most out of it was the confidence and assurance that I was doing alright and I always have access to resources and support when I'm ready, to go even further. Thanks, Sam, for your support, and getting me started on this journey."
"Sam's coaching style was a blend: she used powerful questions that helped me figure out challenges I had been facing. She was supportive of my thoughts, frustrations, and attempted endeavors. She provided feedback and clarification for me too. She's a solid, focused, and knowledgeable coach. She asked powerful questions that enabled me to clarify my thoughts, and also encouraged me to write her between sessions. Her coaching energized me and I was able to move through challenges and came up with deeper meaning due to working with her. I learned what is is like to be supported by a gentle, strong, powerful coach. She listened well to me, and I felt heard by her. I ended up understanding my motivations better and have more clarity around significant issues I was facing. I was able to keep moving forward despite some unexpected challenges and to juggle several projects simultaneously. I felt supported through the entire coaching round - and felt stronger and had more momentum to keep going and follow through. And, I felt more content. I also ended up having more clients and work, one of my goals."
Coach, Facilitator, Consultant, Healer
Washington D.C., USA
"Sam is very open and authentic, always very supportive, and also practical in her coaching process. She always supports her client to find the best inner resources and solutions.Sam helped me find new inner solutions, and she supported me inseeing challenges from different perspectives, so that these challenges can easily become possibilities in our life long journey as human beings. Now, I am even more positive, energetic and confident in myself, and I feel stronger to make always my very best as a human being and as a coach!"
Dr Paola Fiore
Sustainability and Corporate Social Responsibility Coach
"I'm very fortunate to be able to work with Sam through Mums@Work and EY Restart program. Returning to the workforce full-time after being a freelancer & staying home for the family is no mean feat as there are many more stakeholders and factors to manage which is made more challenging by the transition that all in my big family of 6 needs to go through at the beginning of this year. Sam helped me along the way by reminding me how I was already doing what most deemed impossible before this and would be similarly capable of making it work this time, sharing many valuable tips, as well as guiding me to search for my "best" solution by asking me questions i.e. teaching me to fish instead of giving me fishes. Thanks to you, I have discovered how much more I can stretch and manage at 1 time and yet still produce a good piece of job at the end of the day."
Risk Management Manager, Ernst & Young
"Sam has been a trainer, facilitator & coach for Mums@Work for many years. Her ability to effectively conduct one-on-one coaching sessions as competently as handling a small workshop class reflects a talent in empathising well with her clients. Her years of experience as a life coach is clearly reflected in the ways she facilitates our Work-Integrating-Life (and previous Women Wednesday's) mini-workshops. Sam is also incredibly motivated and driven - to make a difference in the lives of the female attendees in our events. I am extremely honored to be able to work closely with her on various projects."
Founder, Mums@Work (Singapore)
Co-Founder, Career Navigators (Singapore)
"I was stuck in a very tough situation at the beginning of coaching and felt there was no clear way out. Sam guided me out of that, provided me with a vision and deadline to work towards. One year later, I moved back to a familiar place with my good friends and community, feeling much happier and empowered as a person. Though there are still things that need to be worked on, I feel much more confident and capable in continuing this journey towards a meaningful and fulfilling life."
APAC Campaign Strategist, LEGO
"I didn't know how much my life was going to change when I started my first coaching session with Sam. As an entrepreneur, I always have doubts about my decisions and no one to be accountable to when it comes to my goals. Sam was there to assure me that I was on the right track and that I knew what I was doing, and that I actually had all the answers already inside of me. All she needed to do was to ask the right questions, break down parts, to make my vision & decisions clearer. I became more confident, and moved on to my execution of plans. Really grateful & blessed to have met Sam."
"It was by sheer luck that I found Sam and she has been instrumental in helping me find my voice and focus since I started my coaching journey with her. As a young mother trying to balance my personal and professional life as I rejoined the workplace, Sam has been an anchor throughout. She has given me a safe place to have deep and honest conversations and equipped me with the tools and confidence to make better decisions and drive change. She has great intuition when asking questions and is a great listener. Knowing that she will always have my back - the objectivity in her feedback and support when I need it the most has helped me tremendously. I would not hesitate to recommend Sam for anyone keen to start their journey to become the best version of themselves."
Yi Ning Lim
Head of Global Marketing, Entrepreneur First, Ex-Amazon
"I have to admit that normally when I read sky high praisings I am always a bit suspicious, suspecting a friends favour. But then, I don't know anything else to say but this : If you ever struggle in your professional life, don't hesitate to make an appointment with Sam. She is very sensitive, warm hearted and easy to talk to. She untangled the chaos in my head and guided me to a change in my life I did not expect but which I am very happy with."
Founder, Zebra Jojo Photography